If you’ve recently been promoted or started a new business then there’s a chance that you’re going to need business cards sometime in the near future. Whether you’re frequently meeting with clients and handing out cards every day or you just like to show off and pass them round to family and friends, a business card sums you up in an 85 x 55mm piece of paper.
So, before you print your brand new business cards you’ll need to think what information you want to include on the card – as you only have limited space.
Here are the top 10 things to consider including when creating your business card:
- Your Name
Having your name on a business card is a pretty standard thing; it’s not essential however it adds a personal touch and if someone forgets your name from meeting you then they’ll have it on the business card as a backup.
- Business/Company Name
A business card almost always has a business name on it. The name of the person or business will be the most prominent part of the card and if you have a logo this will also be prominent.
A consistent logo on a business card as well as other print material can help with branding and establishing an identity. If you include the logo on other print such as letterheads, include it on your business card too.
- Physical/Mailing Address
An address is an essential part of a business card. If you don’t have a physical location for an office then a mailing address should be provided instead.
- Telephone Number
You will probably want to include a landline number, a fax number and a mobile number on your card, and each should be labelled accordingly. Use spaces to separate the numbers to make sure it’s easy to read.
- Email Address
Email addresses are pretty much standard on business cards these days. Most businesses have websites and where relevant an email address should be provided. The email address of the individual should be clearly shown and you may also choose to put the company email address too such as email@example.com
- Website Address
This is similar to the email address that you will want to display your company’s website address, for example www.companyname.com would be the correct way of displaying the URL, you don’t necessarily need to put the “http://” in most cases.
- Job Title of Individual
The job title is important as people will contact you for certain queries. If you’re the boss of a company you may choose to use “CEO” however you may be the Marketing Manager and wish to let people know this.
- Business Description
If the business name or logo doesn’t clearly describe what the business does then it could be a good idea to have a description listed on your business cards.
- Service/Product List
Depending on the size of card you’re using, if you have decided to use a double sided or folded card it could be beneficial to include a list of services or products that you or your business provides.
So there you have it, everything you might want on a business card. The next step is putting it all together, printing the cards and then handing them out to everyone you know!