Blogs are becoming more popular and it seems like almost everyone has one these days. With so many different blogs out there, it can be difficult for yours to stand out from the rest. It is easy for your blog to get buried in the search engines if you do not make the effort to attract visitors.
Here are nine tips for increasing traffic to your blog.
1. Update Your Blog Frequently
One of the best ways to keep people coming back to your blog is to update it frequently. If you do not have content on your blog for weeks, they will just stop coming to your blog. Try to update your blog at least every couple of days. Updating your blog frequently will also increase your chances of having your content noticed by popular search engines.
2. Write Good Content
Whether your blog is about finance or beauty, it is important to write content that people are going to want to read. If your content is boring and does not offer readers a unique perspective, they will stop visiting your blog. Also, make sure to check your content for spelling and grammar mistakes before it goes live.
3. Use the Right Keywords
When you write your content, remember to use the appropriate keywords so that search engines can find your blog. Use relevant keywords in the first paragraph and a couple of times throughout the body. If you overload your posts with too many keywords, search engines might think that you are spamming and remove your blog completely from the searches.
4. Include Images
It definitely does not hurt to include an image or two in your blog posts. People are more likely to click on articles that include pictures. Images also help people find your blog in search engine listings because a lot of people use the image search options offered by search engines.
5. Take Advantage of Social Networking Sites
Social networking sites, such as Facebook and Twitter, are huge these days, so you should definitely take advantage of them. Post a link to your blog in your profile, so every time you make a post or comment, you indirectly promote your blog.
6. Think About Guest Blogging
Consider writing a guest post on another person’s blog to increase traffic to your own blog. When you write a post on someone else’s blog, your blog will be exposed to another person’s audience. If you leave a link to your blog at the end of your post, people will be likely to check it out.
7. Use Links
Adding links to your posts can really get your blog noticed by search engines. Linking will also get other bloggers to notice you because they will likely click the sites that are linking to them. They might just like the content on your blog and become avid readers.
8. Present Your Blog to Search Engines
One of the best ways to get your blog noticed is to submit your blog’s web address to popular search engines. Submitting your blog’s link will increase your chances of being included in a search engine’s page results.
9. Do not Forget to Add Tags
Never underestimate the importance of tagging your posts. It takes just a few seconds to add tags to your posts and they will help drive traffic to your blog. They not only will get noticed by search engines; they will also help people find your blog when they search for keywords on popular search engines. For example, if you are writing a post about how to improve a credit score, you can use the phrases “improve credit score” or “good credit score” as your tags.
If you follow these tips, you are more likely to attract readers to your blog.
Dan Ripoll is co-founder and CEO of Content BLVD, a crowdsourced content marketing platform enabling bloggers to publish more content and grow their audiences. This is achieved by connecting authoritative bloggers to a crowd of top notch contributors offering high quality, informative content.